Jimmy Iovine: The music business via streaming does not give benefits - NewCydiaTweaks

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Wednesday, November 29, 2017

Jimmy Iovine: The music business via streaming does not give benefits


In an interview that the person in charge of Apple Music, Jimmy Iovine , has granted to Billboard , he tells us that the business of music via streaming does not give benefits .
We are talking about a man who has been working in the music industry all his life and who knows how everything works in that world, both from the artists' side and from the producers and distributors. Probably, it is difficult to find someone in the music industry with more experience and career than him. That is why he can say something like this bluntly;
The problem [of streaming music] is not solved yet ... there is still no solution. There are no margins [of profit], nobody is making money. Apple sells phones and iPads, Amazon sells Prime, but Spotify will have to figure out how to charge more for its customers. If tomorrow morning Jeff Bezos [CEO of Amazon] gets up and says' you know what? I've heard $ 7.99 ... I do not know what it means, 'but then someone says' Why do not we try to sell music for $ 7.99?' Woah ... guess what will happen? - The big companies will be fine, Apple, Amazon, Google, because it's only a small part of your business, but Spotify only does that right? - They have to find the way to make this [music via streaming] a real business.
The words that Iovine has left us in that interview are quite clear, but he says it at a time when Spotify dubs (or more) paid subscribers to Apple Music .
This interview also shows why Apple is trying to invest and become a producer of entertainment content that is interesting. So far, honestly, they have not done anything that is truly memorable, but it will probably only be a matter of time because money and equipment have plenty to get much better than what they have done so far in terms of exclusive content. They are clear that this is the way to get not only to reach Spotify, but get some money along the way .
By the way, Iovine would have to investigate him because, although it does not look like it, he is already 64 years old , but in the photos he seems to have much less.

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